Really, really interesting article that I came across today: Pearls Before Breakfast.
Take a world-renowned violinist. Have him pick up his multi million dollar Stradivari violin. Have him choose some of the world’s greatest music.
Then have him stand in a DC subway station in jeans and a baseball cap, playing that fabulous music on that very expensive violin.
How many people do you think would stop? How much money would they put in his case?